Filed Under: Friendship Day
For Friendship Day 2011, Coca-Cola installed vending machines in select cities that dispensed two sodas for the price of one.
By turning the straightforward experience of using a vending machine into something new and challenging—a game—with a reward at the end, Coca-Cola saw their sales at those particular machines multiply by more than 1000%. Consumers respond to the challenge and the fun of a good game; the challenge is to make the game and brand integration unique and interesting.
Posts tagged stardust
Our latest car porn introduces Lamborghini’s new super sports car Aventador with its 700 HP bull power - powerful and classy just like his namesake, Spanish bull legend Aventador - relentlessly fighting the forces of nature in a 3-minute special effect thunderstorm, shot in the Californian desert Coyote Dry Lakebed and directed by Ole Peters.
Korean designer jinsu park designed a concept pen that adopts the eyedropper tool of photoshop for real life. The color picker pen enables colors in the environment to be scanned and instantly used for drawing. The sensor detects the color and matches it to the color display, then the RGB cartridge located within the pen mixes the inks together to create the color that has been scanned.
WHAT WHAT WHAT.
That is very, very awesome.
This clock by Christiaan Postma is built with 150 clockworks, each white line is one clockwork. They all have to work together to become one clock. The time is written by the lines, on the left you can read three, on the right four and so on.
Click on the image to further understand.